Heela Kim is an international business connector and ecosystem builder specializing in cross-border collaboration between South Korea and the United States. As Country Partner for South Korea at the American Tech Association, Heela plays a key role in helping Korean startups, institutions, and public organizations successfully enter and navigate the U.S. market.
Her work focuses on building bridges not only between businesses, but between people and institutions. Heela regularly operates at senior levels, connecting government officials, political leaders, and key decision-makers who influence policy, trade, and long-term economic cooperation. These relationships enable Korean companies to access real opportunities in the U.S., supported by trusted introductions and strategic alignment.
Based in Nevada, Heela works closely with innovative Korean companies to position them for success in the American market. She facilitates connections with U.S. buyers, investors, and partners who share a long-term vision, ensuring that market entry efforts are grounded in mutual value rather than short-term transactions.
Heela is also deeply involved in coordinating official delegations, guiding entrepreneurs through global trade shows, and creating environments where governments, startups, and corporations can meet with purpose. Her strength lies in turning initial introductions into durable partnerships that continue to grow well beyond the first engagement.
At the core of her work is a strong belief that meaningful progress begins with genuine connection. Through her role at ATA, Heela continues to build lasting bridges between South Korea and the United States, helping innovation travel across borders with clarity, trust, and impact.